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Local Football Facility Plan Shropshire

Full report

Introduction

01

This is the Local Football Facility Plan (LFFP) for Shropshire. It was prepared by Knight, Kavanagh and Page (KKP) with support from local partners, including:

Shropshire County FA

Shrewsbury Town FC in the Commmunity

Energize Shropshire , Telford & Wrekin

Football Foundation

Sport England

Shropshire County Council

What is the goal?

Every local area in the Country will have a LFFP to enable investment in football facilities to be accurately targeted.

Who is behind this?

The Football Association, the Premier League and Sport England (on behalf of Government). This partnership finances the National Football Facility Strategy (NFFS) and commissions the Football Foundation to deliver it.

What is the purpose of this plan?

The national funding partners have significantly increased investment to accelerate efforts to deliver more and better football facilities for the grassroots game. The purpose of this plan is to identify the priority projects for potential investment in Shropshire.

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Why invest in football facilities?

As the nation’s most popular team sport, football has the power to contribute positively to vital social outcomes and health priorities. To maximise this power, facilities have to be welcoming environments to attract first-time users and repeat visits, whether for informal, recreational or competitive football.

Research clearly and continually demonstrates the positive impact high-quality football facilities, in the right locations, can have on participation and enjoyment. Latent demand exists, but facility quantity and quality has to ‘step up’ if football is to reach out to everyone.

How are we going to do it?

£1.3billion has been spent by football and Government since 2000 to enhance existing football facilities and build new ones. However, more is needed if football and Government’s shared objectives for participation, individual well-being and community cohesion are to be achieved.

Nationally, direct investment will be increased – initially to £69 million per annum from football and Government (a 15% increase on recent years). Locally, the work has already started* - this LFFP will guide the allocation of 90% of national funds and forge stronger partnerships with local stakeholders to develop key sites. This, together with local match-funding will deliver over one billion pounds of investment into football facilities over the next 10-years.

What are the priorities for investment?

This LFFP, with guidance from local partners, has developed a list of high level projects for potential investment. Each is aligned to the investment priorities set out in the National Football Facilities Strategy, which include:

  • 1,000 new 3G football turf pitches (FTPs): in a mix of sizes and settings, dependent upon local needs. All aimed at enhancing the quality of the playing experience.
  • 20,000 improved natural-turf pitches: to help address drop-off due to a poor playing experience.
  • 1,000 new changing pavilions / clubhouses: all linked to priority sites.
  • Small-sided facilities: to grow the small-sided game for teams & leagues, recreational and informal play.

What outcomes will be achieved?

The priority projects for potential investment identified in this plan will help develop a sustainable network of quality facilities to drive participation across all parts of the game. Central to this are five key success factors: quality, inclusivity, sustainability, engagement and usage. Each identified project takes account of these factors.

How should this plan be used?

This LFFP will, in effect, be the go-to document for football facility investment in Shropshire.

Whilst it identifies priority projects for potential investment, it does not guarantee the success of future funding applications. Each project must still follow an application process to show how it will deliver key participation outcomes, become a quality & sustainable facility and demonstrate suitable match-funding.

When each project is in a position to proceed, the Football Foundation will determine a suitable timeframe to submit a grant application and pre-application support will be provided by Shropshire County FA and the Football Foundation.

Set a 10-Year vision to transform local football facilities
Identify priority projects to be delivered
Act as an investment portfolio for projects that require funding

How should this plan NOT be used?

A LFFP is an investment portfolio of priority projects for potential investment - it is not a detailed demand and supply analysis of all pitch provision in a local area. It cannot be used as a replacement for a Playing Pitch Strategy (PPS) and it will not be accepted as an evidence base for site change of use or disposal.

A LFFP will however build on available/existing local evidence and strategic plans and may adopt relevant actions from a PPS and/or complement these with additional investment priorities.

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Shropshire

02

Local area

Shropshire is in the West Midlands region

The current population of the Authority (ONS 2017 Mid-Year Estimate) is 317,459, which is expected to rise to 336,645 by 2039.

29.4% of the Shropshire population is within NS SEC classification 6-8 (lower socio-economic groups). This figure is similar to the national average (30.6%)

Shropshire’s ethnic composition is primarily classed as White (98.0%) which is higher than the national average (85.4%).

The proportion of Shropshire’s population represented by the BAME community is 2.0%. This is below the national average of 14.6%.

Demographics

  • 317,459 Current population (2017)
  • 336,697 Projected population (2039)
  • 18th most deprived out of 30 local authorities in the region
  • 175th most deprived out of 326 local authorities in England

Ethnicity data

  • Asian (1.01%)
  • Black (0.19%)
  • Mixed (0.71%)
  • Other (0.14%)
  • White (97.96%)
26%
30%
26%

% of people that are inactive

  • Shropshire
  • Region
  • England

Local partners

Local Authority

Shropshire Council’s Core Strategy sets out the Council’s vision, strategic objectives and the broad spatial strategy to guide future development and growth in Shropshire during the period to 2026. This strategy aims for Shropshire to have access to new and improved leisure and sports facilities in order to achieve its vision ‘a flourishing Shropshire’ and provide opportunities for local people of all ages to enjoy active, healthy, safe and secure lives.

Shropshire’s Health and Wellbeing Strategy 2016-2021 aims for ‘Shropshire people to be the healthiest and most fulfilled in England’. It aims to improve the populations health and wellbeing; to reduce inequalities that cause unfair and avoidable difference’s in peoples health; to help as many people as possible live long, happy and productive lives by promoting health and wellbeing at all stages of life.

The local authority has no Playing Pitch Strategy in place.

County Football Association

Shropshire is covered by Shropshire County FA which provides governance and development support to all aspects of local football including coaches, referees, volunteers, clubs and leagues; supporting football for all. The County FA has a designated facilities investment lead officer who works to ensure the right facilities are located in the right locations.

Football Foundation

The Regional Engagement Manager and Regional Technical Project Manager at the Football Foundation work collaboratively with the County FA to provide pre-application support to priority projects for potential investment.

Football Foundation Investment

20 Total grants
  • £11,760,623 Total project cost
  • £4,125,743 Total grant value
  • 18 Sites improved
  • 6 New 3G FTPs
  • 9 Changing rooms / pavilions
  • 25 Grass pitches improved

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Sport England

Has a network of planning managers who have a statutory role in the planning system to protect playing fields and provide consultation responses to planning applications relating to sporting facilities . They also play a key role in strategic planning for sports facilities, providing advice and support to local authorities to assess need for facilities in their local area.

Professional club community organisations (CCOs)

These continue to expand and enhance their range of community delivery, offering a variety of programmes and services to support local communities (sporting and non-sporting). Shrewsbury Town in the Community runs a variety of health, education, engagement, football and sporting activities within the local area.

Local leisure operator

Serco and TEME leisure are the key leisure operators in Shropshire. TEME leisure currently operates four sports centre sites, including a small sided 3G FTP in Cleobury. Serco operates five sports centres including a full sized 3G FTP at Shrewsbury Sports Village.

Local consultation

This has taken place with a broad and diverse set of community groups in Shrewsbury. 23 individuals (representing 20 local organisations) were consulted. These include:

  • Shrewsbury College
  • Shropshire Community Leisure Trust
  • TEME leisure
  • Market Drayton Sports Association
  • Whitchurch , Church Stretton , Shrewsbury & Market Drayton Town Councils

(See Appendix B for full list of consultees)

Local football

Clubs

There are over 91,000 community football teams in England, spread over an expansive network of clubs and leagues. Shropshire Football Association has a total of 902 teams affiliated, which is comparable to local areas of a similar size.

The FA is investing to support clubs both on and off the pitch which includes an aim to have a qualified FA coach with every youth team by 2020/21. In addition, it will support 1,000 clubs to create full player pathways from youth to adult teams and develop 150 community football hubs with male and female pathways, disability and recreational playing opportunities.

Over the last 10-years there has been a significant national increase in the number of large multi-team football clubs. In Shropshire, 0ver 20 clubs have more than 10 registered teams. The largest of these (based upon 2017-18 affiliation data) are:

  • Shrewsbury Up and Comers - 45 teams
  • SAHA - 35 teams
  • Shrewsbury Juniors - 34 teams
  • Worthen Juniors - 27 teams

Affiliated Teams

571 Teams
  • 99 Adult male teams
  • 10 Adult female teams
  • 177 Youth male teams
  • 45 Youth female teams
  • 3 Disability teams
  • 237 Mini-soccer teams

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Women and girls

The FA has big ambitions for the female game and aims to double levels of participation by 2020. To achieve this requires a combined effort across four pathways: education, recreation, competition and talent.

Education environments have a huge impact on the first experience of football for young girls. This pathway can offer many opportunities for females of all ages to develop and grow a lifelong interest in football.

FA Wildcats girls football centres provide the first step on the recreational pathway, the programme provides girls aged 5-11 with regular opportunities to play football in a fun and engaging environment. Shropshire FA in partnership with Stakeholders has 12 FA Wildcats girls football centres and the priority is to grow this activity . Nine are based in the Shropshire Area.

At 48, Shropshire’s number of female teams is comparable to local areas of a similar size. The County FA’s priority is to support existing clubs to grow and encourage more clubs to develop playing opportunities for females. The local girls league is the Shropshire Girls and Women's Football League and matches are played on a home and away basis. The league is expected to grow its provision in future years. The County does not have a local adult female league with all adult teams playing out of the county . A women's County Summer League does take place over a 10 week period in June and July.

For talented players, the most local FA Regional Talent Club (RTC) is Shrewsbury Town which is located in Shrewsbury . Higher level talent pathway opportunities are also provided regionally and nationally by the FA, culminating in the England Women’s national squads. The most local Women’s Super League team is Birmingham City which provides player pathway opportunities for gifted and talented female players and a spectator interest for fans.

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Small Sided Football

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Many different types of small-sided football are played in England, from teams and leagues to recreational and informal. It is an established and important part of the modern game.

Small-sided teams & leagues are organised and competitive activities; typically with players registered to clubs and affiliated to leagues and their County FAs. Examples include Futsal and local small-sided leagues running at venues such as sports halls, 3G FTPs or small-sided 3G centres.

Key local providers include

  • Power league Shrewsbury (due to close Jan 19)
  • Bridgnorth 5 a side League

Futsal is an exciting, fast-paced, small sided team game that is widely played across the world. Typically it’s played on an indoor surface with hockey-sized goals and a size 4 football with reduced ball bounce. It is the FA’s aim to ensure Futsal is available across the country.

There are currently 112 futsal teams in Shropshire that play at key site locations including Shrewsbury Sports Village . It is a priority for the County FA to grow Futsal for male/ female/ youth and adult players .


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Recreational football is played where facilities are typically booked and there might be someone to help organise. Examples include FA Just Play sessions, walking football and casual pitch hire for small-sided match play. Lacon Childe School hosts a Just Play centre

There is currently one FA Just Play Centre in Shropshire. Walking football sessions are delivered by a range of community organisation such as Market Drayton Town FC and Shrewsbury Town Community Trust. Walking football and Just Play are areas that the County FA has prioritised for further growth and development. Other local recreational football programmes include Shrewsbury Town Community Trust pro-club community scheme activity which delivers a range of activities.

Informal football is played in local parks and green spaces – it is free, open access and often played spontaneously (normal clothing is worn). Common examples include a kick-about at a local park or on a multi-use games area (MUGA).

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Summary

The key strengths of local football in Shropshire include Adult Male Sunday Football , Junior Youth Football and Futsal provision and it is recommend that this is sustained and also encouraged to grow further. However, gaps in provision do exist . There are aspects of football provision that are lower than local authorities of a similar size , these include Adult Male Saturday Football 11v 11, Women's Adult Football in general.

It is therefore recommended that the future football development priorities for Shropshire Football are:

  1. To Grow Male adult 11 v 11 participation throughout the County especially the flexible football offer at strategic 3G sites
  2. To grow recreational football within the County especially Just Play and Walking Football participation.
  3. To double participation within the Girls and Women's Game within the County.
  4. Continue to grow participation for Futsal players at all age ranges at strategic sites within the County.

Assets and Opportunities

03

This section reviews existing football facility assets in Shropshire. It identifies current issues and presents opportunities for improvements, including a list of priority projects for potential investment.

Local assets and opportunities have been reviewed inline with four investment priorities

  1. 3G FTPs
  2. Improved grass pitches
  3. Changing room pavilions / clubhouses
  4. Small-sided facilities

To ensure a consistent and high quality approach, each local area has been reviewed applying a standard approach, supplemented by input from consultation with local partners and stakeholder organisations.

While each investment priority is reviewed individually, it is understood that they can be inter-reliant; account is, thus, taken of these potential connections.

3G Football Turf pitches (FTPs)

04

3G FTPs are a high quality and indispensable part of modern football facilities; their impact cannot be underestimated. In recent years the industry has seen major innovations and improvements to artificial surfaces (and sports lighting). This has created playing surfaces that replicate a good standard natural turf pitch whilst significantly increasing levels of use (x20). All FTPs must have sports lighting to achieve this.

The high quality, consistent playing surface is the ideal environment to play the game and for young people to learn. With regular maintenance programmes, FTPs can be heavily used all year round with no decline in quality. They almost completely negate annoying fixture cancellations during winter months, helping football to be a key part of a regular physical activity habit.

High capacity levels offer a great opportunity to embrace all formats and engage all participants. A full-sized 3G caters for an average of 1,200 participants per week and is suitable for various location types. That means being fully inclusive to all sections of the community, with a particular focus on under-represented groups such as women and girls, people with a disability, BAME communities and people from lower socio-economic groups.

The way 3G FTPs are used is rapidly changing; current line-marking systems allow for match play across all formats of football (5v5, 7v7, 9v9 and 11v11). This enables significant levels of match-play to be transferred from grass to 3G.

The national ‘Mini Pitch’ programme delivers small 3G FTPs at primary school sites to provide a high quality introduction to football and get children more physically active. While mini pitches are reviewed in this section, they are not included in the demand and supply analysis for 3G FTPs.

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Assets & Opportunities

FA data states that there are currently five full sized 3G FTPs in Shropshire ; this is a shortfall of eight full sized pitches relative to assessed demand. Existing 3G FTPs in Shropshire :

  • London Road Sports Centre
  • The New Saints FC (Oswestry)
  • Shrewsbury Sports Village
  • RAF Shawbury
  • The Ludlow Stadium

Additionally, there is currently a small-sided 3G FTP centre in:

  • Powerleague Shrewsbury FC ( Due to close January 2019)

Four of the five pitches are available for community use . The pitch at The New Saints FC is a FIFA pro standard specification and therefore has limited amounts of community use. Three are on the FA Register for 3G FTPs (meaning they are quality checked and can be used for football match play). It is strongly recommend that the two remaining pitches are on the register to enable more match play on 3G.The geographical spread of existing facilities is uneven; the majority are located in the central area of the County . There are provision gaps in the South and in the North East despite these areas containing a large number of affiliated teams and it is recommended that these are addressed. Local consultation reveals common issues with long travel distances / lack of match play on 3G and it is recommended that these are addressed .

5 Current 3G FTPs
8 More 3G FTPs required
1 More small sided 3G FTPs required

Priority projects

Eight priority projects for potential investment have been identified. Undersupply was calculated using the FA 3G FTP demand and supply model. Each site was selected by local partners based on a rationale of good access, high population, geographical spread, success and quality of existing facilities, high levels of deprivation, high levels of lower social economic groups :

In addition, the full size FTP at Shrewsbury Sports Village is due to be refurbished during 2018/19 without funding from the Football Foundation

1 - West Shrewsbury - new floodlit 11 v 11 FTP

  • Existing facilities: n/a
  • Current users: n/a
  • Rationale: Accommodate training & match play demand from SAHA FC (35 teams) - currently dispersed across several venues . West Shrewsbury (Bicton) is the site of an urban extension which is set out in the Shrewsbury Place Plan. The facility would accommodate potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups.

2- Ludlow Town FC - SBS stadium - land purchase & new floodlit 11 v11 FTP

  • Existing facilities - Full size 3G FTP, 2 x grass pitches
  • Current users - Shrewsbury Town in the Community (STIC), Ludlow Town FC, Ludlow Ladies
  • Rationale - Medium / long term potential for purchase of the site for STIC. Provision of an additional 3G FTP would allow additional training and match play demand to be accommodated in the South of Shropshire. The facility would accommodate potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups.

3 - Market Drayton - new floodlit 11 v 11 FTP - relocation of Greenfields Sports Ground

  • Existing facilities - (Greenfields) - 8 x grass pitches
  • Current users - Market Drayton Town FC, Market Drayton Tigers (16 affiliated teams)
  • Rationale - Address an identified gap in 3G provision in North East Shropshire. Land surrounding Greenfields sports ground is identified in Shropshire Local Plan for housing development. Replacement site is identified adjacent to A53 (Longford). The facility would accommodate potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups. Current site is shared with Market Drayton Rugby Club - a potential additional user of the FTP.

4- Shifnall Town FC - new floodlit 11 v 11 FTP

  • Existing facilities - 2 x grass pitches
  • Current users - Shifnall Town FC
  • Rationale - Significant housing growth in the vicinity (c600 units). Site will accommodate training & match play demand from Shifnall Europeans (24 teams), Shifnall Harriers (11 teams). The facility, which would be developed alongside stadia improvement, would accommodate potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups.

5- Sir John Talbots School Whitchurch Leisure Centre - new 7 v 7 floodlit FTP

  • Existing facilities - 3 x grass pitches
  • Current users - Whitchurch Alport Juniors (19 teams) , Boca Seniors FC.
  • Rationale - Need for the facility has been identified in the Whitchurch Place (neighbourhood) Plan. Plans developed for a 7 v 7 FTP which would accommodate matchplay & training demand from Whitchurch Alport FC potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups.

8 - Shrewsbury Town in the Community - Greenhouse Meadow - new floodlit 11 v 11 FTP

  • Existing facilities - 2 x grass pitches
  • Current users - n/a
  • Rationale - Accommodate training & match play demand from Shrewsbury Town in the Community (currently dispersed across several venues) and Shrewsbury Up & Comers (45 teams). The facility would accommodate potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups.

13- North West Shropshire - location TBC

  • Existing facilities - n/a
  • Current Users - n/a
  • Rationale - Potential demand / usage expressed by FC Oswestry, St Martins School. Relative lack of access to 3G provision in NW Shropshire. The facility would accommodate potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups.

16 - Bridgnorth - location TBC

  • Existing facilities - n/a
  • Current Users - n/a
  • Rationale - Potential demand / usage identified by the County FA. Relative lack of access to 3G provision in Bridgnorth. The facility would accommodate potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups.

Existing and proposed sites

Pitchfinder

Improved Grass Pitches

05

Playing fields are one of the most important resources for sport in England. All football players should have the opportunity to play on good quality grass pitches. However, FA data shows that 63% of pitches in England are poor / low standard and 1 in 6 games are cancelled. As such, poor pitch quality is consistently cited as the number one issue for players.

The priority is, therefore, to sustainably improve grass pitch quality across all main pitch owners (local authorities, education establishments and clubs). However, the level of maintenance required to obtain good quality standards is regularly affected by restricted budgets and limited knowledge/ training. Compaction and grass coverage are two key causes of poor quality pitches. Both are commonly treated via a maintenance driven solution (and do not necessarily require costly drainage schemes).

Playing fields are also a valuable resources for informal play and open-access sites are encouraged but, for many, problems such as dog fouling and vandalism mean that they need to be protected with mitigation measures such as fencing.

In many local areas the key challenge is to create a sustainable approach to provide good quality football pitches for the long-term. Many local authorities (78%) intend to increase pitch hire fees in the future. However, many players (63%) believe facilities are already expensive and some (16%) believe prices are prohibitive. A sustainable solution should, therefore, carefully balance pitch quality and affordability.

While the education sector (37%) and local authorities (32%) are still the principal asset owners of grass pitches, clubs / leagues own or maintain an increasing share (currently 25%). Assets and opportunities have been considered across each sector.

Although large (3+ pitch) strategic sites are important and make up much of the project list within the LFFPs, this does not mean that other club, league and community/voluntary sites are not important or eligible for funding. These sites are key to the Football Foundation's Grass Pitch Programme to deliver 20,000 good quality pitches.

For more information click here.

PitchPower

The PitchPower app is the gateway to any grass pitch improvement funding. It is the tool that will allow clubs and organisations to complete pitch inspections and access funds.

If you haven't signed up and completed a PitchPower pitch inspection, you will need to do this before you can apply for the Grass Pitch Maintenance Fund.

Learn more by clicking here.

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Pitch finder indicates that there are currently 32 grass pitch sites in Shropshire with three or more full-size pitch equivalents containing 166 grass pitches.

Local consultation shows common issues with poor quality and long travel distances and it is recommended that these are addressed .

The following sites are already being development without funding via the Football Foundation:

Radbrook Recreation Ground (3 x grass pitches)

Frankwell Recreation Ground (2 x grass pitches)

32 Key Grass Pitch Sites
3 Sites prioritised for improvement
17 Full-sized pitch equivalents at these sites

Priority Projects

Priority projects

Three priority projects for potential investment have been identified. Each site has three or more full-size pitch equivalents of poor quality.

There is no current Playing Pitch Strategy for Shropshire which is a contributing factor to the relatively low number of sites identified. The steering group prioritised only three , containing 17 full-size pitch equivalents. The prioritisation was informed by local partners with the rationale of selecting sites in the poorest condition and with a strategic focus to improve club pitches :

3- Market Drayton - establishment of new grass pitches at replacement Greenfields site

  • Existing football facilities – 8 x grass pitches at Greenfields
  • Current users –Market Drayton Town FC, Market Drayton Tigers (16 affiliated teams)
  • Rationale –Land surrounding Greenfields sports ground is identified in Shropshire Local Plan for housing development. Replacement site is identified adjacent to A53 (Longford). New pitches are likely to be established on a like for like basis as a result of the development. The facility would accommodate potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups. Current site is shared with Market Drayton Rugby Club.

7- Crown Meadow (Bridgnorth) - works to poor quality grass pitches

  • Existing football facilities – 4 x grass pitches
  • Current users –AFC Bridgnorth
  • Rationale – Potential re-establishment as grass pitch hub to drive participation growth in: junior, senior and women and girls football and among people from lower socio-economic groups.

12 - Worthen Juniors - works to poor quality grass pitches

  • Current users – Worthen Juniors - (19 affiliated teams)
  • Existing football facilities – 5 x grass pitches
  • Rationale – Worthen Juniors currently occupy poor quality Lea Cross pitches via short term lease from a farmer. Land purchase would allow the club to improve the quality of grass pitches to allow increased training and match play use. The facility would accommodate potential participation growth in junior and women & girls football.

Existing & proposed grass pitch sites

Pitchfinder

Changing room pavilions / clubhouses

06

These can provide a number of different benefits. While the primary function is normally the provision of changing rooms to accommodate match-play and training (for players and officials), there can be equal value in facilities such as community and education rooms, catering facilities and spectator toilets.

Each project will take a progressive approach to pavilions and clubhouses (beyond the provision of changing rooms) and be open to new opportunities to engage the whole community. That means, creating environments that are welcoming to players, spectators, volunteers, officials and all sections of the community.

Such assets should support other investment priorities (e.g. 3G FTPs and grass pitches) and be located at sites that will have the greatest impact on local communities. To ensure this, focus is given to sites with three or more full-size pitch equivalents. However, as pitch quality is the number one priority for players this is prioritised before investment in changing room pavilions /clubhouses.

Clearly, facilities need to be well managed and maintained to keep them in a good state of repair. Consideration will be given to reviewing the best operator solution for key sites and the installation of revenue generating features such as catering facilities and community rooms. To achieve this, business plan support will be given to each priority project as it progresses to an application to the Football Foundation.

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Assets & Opportunities

Of the 32 key sites with three or more full-size pitch equivalents in Shropshire, 26 have suitable changing room pavilions/clubhouses, two have existing facilities that need improvement/ replacement and four have no facilities and require a new changing pavilion.

26 key sites have suitable changing rooms / pavilions/clubhouses
2 require improvement / replacement
4 have no faciities and require new builds

Six priority projects for potential investment have therefore been identified. Five of the projects have three or more full-size pitch equivalents and either have no facilities or was deemed to have an unsuitable pavilion, meanwhile the Market Drayton site is yet to be established but is likely to be at least three full size pitch equivalents.

3- Market Drayton - establishment of new facilities at replacement Greenfields site

  • Existing football facilities –n/a
  • Current users –Market Drayton Town FC, Market Drayton Tigers (16 affiliated teams)
  • Rationale –Land surrounding Greenfields sports ground is identified in Shropshire Local Plan for housing development. Replacement site is identified adjacent to A53 (Longford). Replacement changing room and ancillary facilities will be required at the new site. The facility would sustain potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups. Current site is shared with Market Drayton Rugby Club.

6- Stanley Parker Playing Fields - pavilion refurbishment

  • Existing football facilities – 4 x grass pitches
  • Current users – Bayston Hill Juniors (12 teams), three other affiliated clubs.
  • Rationale – Improved facilities will offer potential benefit to Bayston Hill Juniors (12 affiliated teams) participation growth in: junior football, senior football, women and girls football plus among people from lower socio-economic groups.

7- Crown Meadow (Bridgnorth) - pavilion refurbishment

  • Existing football facilities – 4 x grass pitches
  • Current users –AFC Bridgnorth
  • Rationale – Potential re-establishment as grass pitch hub to drive participation growth in: junior, senior and women and girls football and among people from lower socio-economic groups.

12 - Worthen Juniors - new build pavilion

  • Existing football facilities – 5 x grass pitches
  • Current users – Worthen Juniors - (19 affiliated teams)
  • Rationale – Worthen Juniors currently occupy poor quality Lea Cross pitches via short term lease from a farmer. Land purchase would allow the club to improve the quality of ancillary facilities and provide adequate changing and WC provision. The facility would facilitate potential participation growth in junior and women & girls football.

14 - Shewsbury College London Road Campus - new build pavilion

  • Existing facilities - 11 v 11 floodlit FTP, 16 x grass pitches
  • Existing users: Shrewsbury Up & Comers, Meresiders FC
  • Rationale : Current four team changing is not sufficient to service existing amounts of affiliated training & matchplay demand.

15 - Bishops Castle Town FC - new build pavilion

  • Existing facilities - 3 x grass pitches
  • Existing users: Bishops Castle Town FC
  • Rationale : Club identified by Shropshire CFA and FF as seeking to develop a 2 x changing pavilion with club room. They are expected to submit a formal FF application in 2019.

Existing & proposed sites

Pitchfinder

Small-sided facilities

07

Good facilities are important to all small-sided football players, but it is important to understand the different formats of the small-sided game and the various facility types they relate to. Research suggests that small-sided players in teams & leagues, and in recreational sessions, prefer a 3G surface type because it replicates a good standard natural turf pitch. These facilities have already been covered in the 3G FTP section of this LFFP. Indoor environments currently accommodate 20% of football participation and are also popular with players in teams & leagues and recreational sessions . Indoor sports halls are most popular, along with some community halls and indoor 3G centres. Environments need to be engaging, have clear line-marking and the correct size goalposts. Informal players require facilities that are open and free to access as this enables play opportunities that are often spontaneous. In these circumstances multi-use games areas (MUGAs) can be effective in areas of high urban population and limited green space. Such facilities can be modern, bright, creative and engaging. While this plan will identify suitable locations for such facilities, the design and specifics of the facility type can be agreed at a later stage with Football Foundation staff when projects are ready to progress to pre-application stage. Parks and open green spaces are also important to informal play and require goalposts and zones that are free from litter and dog fouling.

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Priority Projects

1 Better Indoor Spaces
2 MUGAs
0 Better parks / open green spaces

Indoor facilities

Local consultation reveals there is one indoor facility that requires improvement to develop small-sided football. Including:

9. Whitchurch Civic Centre - sports hall floor refurbishment

  • Existing facilities - Indoor hall
  • Current users - Various casual bookings , walking football.
  • Rationale - Whitchurch is an area with a high proportion of retired people. Site identified in consultation with town council as requiring improvement to sports hall floor. Improved facilities will offer greater potential for delivery of walking football programmes and casual small sided play. Potential increases in participation among over 50's, recreational football, disability football.

Proposed indoor site

Pitchfinder

Multi-Use Games Areas

Two potential opportunities for MUGA’s have been identified. In each case the rationale is based on the site being in an area of high urban population , limited green space , high levels of deprivation, high levels of lower social economic groups and corresponding high local demand for informal football:

10. Deermoss Park - Refurbish MUGA

  • Existing facilities - 1 x grass pitch
  • Existing Users - casual / recreational play
  • Rationale - Consultation with Whitchurch town council suggests that the current MUGA is well used for football , however refurbishment is required in order to sustain usage in the longer term. Potential participation increases in informal football.

11. Church Stretton Park - New build MUGA / small sided football opportunity

  • Existing facilities - Medium sized grassed park
  • Existing Users - casual / recreational play
  • Rationale - Consultation with Church Stretton town council suggests a desire to generate additional football use at the site, and opportunity to convert existing activity space to a purpose built MUGA suitable for informal play. Potential participation increases in informal football.

Parks and Open Green Spaces

Following local consultation, no locations have been identified to support small-sided informal football.

Priority MUGA projects

Pitchfinder

Appendix A: Priority Project List

08

This list compiles all of the priority projects for potential investment. Each project has been scored against two principle factors: deliverability and outcomes (quality, inclusivity, sustainability, engagement and usage).

The list will be used flexibly; a projects ‘rating’ does not determine the exact order that it will progress to a funding application to the Football Foundation as we understand there are many factors that influence this. The process for moving a project from this list and into the ‘pre-application stage’ will be managed by the Football Foundation.

8

Greenhouse Meadow - Shrewsbury Town in the Community

Location

GREENHOUS MEADOW Oteley Road, Shrewsbury, , SY2 6ST

Facilities
  • New 11v11 Floodlit 3G FTP (1)
Owner

Pro club

Deliverability score

High (3/4)

NFFS outcome score

3.9/4

Overall score

90% (10.8/12)

Notes

Accommodate training & match play demand from Shrewsbury Town in the Community (currently dispersed across several venues) and Shrewsbury Up & Comers (45 teams). The facility would accommodate potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups.

Project Focus

Adult female; Adult male; Pro-club; Small-sided teams and leagues; Youth female; Youth male

1

West Shrewsbury 3G

Location

Location details: West Shrewsbury

Facilities
  • New 11v11 Floodlit 3G FTP (1)
Owner

Not known

Deliverability score

High (3/4)

NFFS outcome score

3.6/4

Overall score

86% (10.3/12)

Notes

Accommodate training / match play demand from SAHA FC (35 teams) - currently dispersed across several venues . West Shrewsbury (Bicton) is the site of an urban extension which is set out in the Shrewsbury Place Plan. The facility would accommodate potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups.

Project Focus

Adult female; Adult male; Mini-soccer; Small-sided teams and leagues; Youth female; Youth male

3

Market Drayton - development site

Location

Location details: Longford development site

Facilities
  • New Changing Pavilion (1)
  • Natural grass pitch improvements (1)
  • New 11v11 Floodlit 3G FTP (1)
Owner

Other

Deliverability score

High (3/4)

NFFS outcome score

3.5/4

Overall score

84% (10.0/12)

Notes

Address an identified gap in 3G provision in North East Shropshire. Land surrounding Greenfields sports ground is identified in Shropshire Local Plan for housing development. Replacement site is identified adjacent to A53 (Longford).
The facility would accommodate potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups. Current site is shared with Market Drayton Rugby Club - a potential additional user of the FTP.

Project Focus

Adult female; Adult male; Mini-soccer; Small-sided teams and leagues; Youth female; Youth male

4

Shifnall Town FC

Location

IDSALL SPORTS CENTRE IDSALL SPORTS CENTRE COPPICE GREEN LANE, SHIFNAL, , TF11 8PD

Facilities
  • New 11v11 Floodlit 3G FTP (1)
Owner

Football club

Deliverability score

Very High (4/4)

NFFS outcome score

3.0/4

Overall score

83% (10.0/12)

Notes

Significant housing growth in the vicinity (c600 units). Site will accommodate training & match play demand from Shifnall Europeans (24 teams), Shifnall Harriers (11 teams). The facility, which would be developed alongside stadia improvement, would accommodate potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups.

Project Focus

Adult male; IMD / lower social economic groups; Small-sided teams and leagues; Youth female; Youth male

6

Stanley Parker playing fields

Location

STANLEY PARKER PLAYING FIELDS BAYSTON HILL ALLOTMENTS JUNCTION WITH LYTHWOOD ROAD TO IVY HOUSE, BAYSTON HILL, SHREWSBURY, , SY3 0AA

Facilities
  • Refurbish Changing Pavilion (1)
Owner

Local Authority

Deliverability score

High (3/4)

NFFS outcome score

3.4/4

Overall score

81% (9.7/12)

Project Focus

Adult female; Adult male; Mini-soccer; Youth female; Youth male

5

Sir John Talbots School Whitchurch

Location

WHITCHURCH SPORTS & LEISURE CENTRE HEATH ROAD, WHITCHURCH, , SY13 2BY

Facilities
  • New 7v7 Floodlit 3G FTP (1)
Owner

Education

Deliverability score

High (3/4)

NFFS outcome score

3.2/4

Overall score

79% (9.4/12)

Notes

Need for the facility has been identified in the Whitchurch Place (neighbourhood) Plan. Plans developed for a 7 v 7 FTP which would accommodate matchplay & training demand from Whitchurch Alport FC. Potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups.

Project Focus

Adult female; Adult male; Small-sided informal; Small-sided recreational; Small-sided teams and leagues; Youth female; Youth male

14

Shrewsbury College

Location

LONDON ROAD SPORTS CENTRE LONDON ROAD SPORTS CENTRE, SHREWSBURY COLLEGE OF ARTS AND TECHNOLOGY LONDON ROAD, SHREWSBURY, , SY2 6PR

Facilities
  • New Changing Pavilion (1)
Owner

Education

Deliverability score

High (3/4)

NFFS outcome score

3.2/4

Overall score

79% (9.4/12)

Notes

Current four team changing insufficient to service affiliated training & matchplay demand.

Project Focus

Adult female; Adult male; Mini-soccer; Small-sided teams and leagues; Youth female; Youth male

15

Bishops Castle Town FC

Location

COMMUNITY COLLEGE BISHOPS CASTLE BISHOPS CASTLE, , SY9 5AY

Facilities
  • New Changing Pavilion (1)
Owner

Football club

Deliverability score

High (3/4)

NFFS outcome score

3.2/4

Overall score

79% (9.4/12)

Notes

Club identified by Shropshire CFA and FF as seeking to develop a 2 x changing pavilion with club room. They are expected to submit a formal FF application in 2019.

Project Focus

Adult male

2

Ludlow Town FC

Location

THE LUDLOW STADIUM BROMFIELD ROAD, LUDLOW, , SY8 2BN

Facilities
  • New 11v11 Floodlit 3G FTP (1)
Owner

Other

Deliverability score

Medium (2/4)

NFFS outcome score

3.5/4

Overall score

75% (9.0/12)

Notes

Medium / long term potential for purchase of the site for STIC. Provision of an additional 3G FTP would allow additional training and match play demand to be accommodated in the South of Shropshire. The facility would accommodate potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups.

Project Focus

Adult female; Adult male; Mini-soccer; Pro-club; Small-sided teams and leagues; Youth female; Youth male

11

Church Stretton Park

Location

Location details: Church Stretton Park

Facilities
  • Small sided informal (MUGA) (1)
  • Small sided informal (MUGA) (1)
Owner

Local Authority

Deliverability score

High (3/4)

NFFS outcome score

3.0/4

Overall score

75% (9.0/12)

Notes

Consultation with Church Stretton town council suggests a desire to generate additional football use at the site, and opportunity to convert existing activity space to a purpose built MUGA suitable for small sided / recreational play.

Project Focus

Small-sided informal; Small-sided recreational; Youth female; Youth male

9

Whitchurch Civic Hall

Location

WHITCHURCH CIVIC CENTRE 19 HIGH STREET, WHITCHURCH, , SY13 1AX

Facilities
  • Refurbish Indoor Football Facility (1)
Owner

Local Authority

Deliverability score

Medium (2/4)

NFFS outcome score

3.4/4

Overall score

73% (8.7/12)

Notes

Whitchurch is an area with a high proportion of retired people. Site identified in consultation with town council as requiring improvement to sports hall floor. Improved facilities will offer greater potential for delivery of walking football programmes and casual small sided play. Potential increases in participation among over 50's, recreational football, disability football.

Project Focus

Adult female; Adult male; Disability; Small-sided informal; Small-sided recreational

10

Deermoss park

Location

DEERMOSS PARK BROWNLOW STREET, WHITCHURCH, , SY13 1QW

Facilities
  • Small sided informal (MUGA) (1)
Owner

Local Authority

Deliverability score

High (3/4)

NFFS outcome score

2.7/4

Overall score

70% (8.4/12)

Notes

Consultation with Whitchurch town council suggests that the current MUGA is well used for football , however refurbishment is required in order to sustain usage in the longer term. Potential participation increases in informal football.

Project Focus

Small-sided informal; Small-sided recreational; Youth female; Youth male

7

Crown Meadow (AFC Bridgnorth)

Location

CROWN MEADOW INNAGE LANE, BRIDGNORTH, , WV16 4HS

Facilities
  • Refurbish Changing Pavilion (1)
  • Natural grass pitch improvements (3)
Owner

Football club

Deliverability score

High (3/4)

NFFS outcome score

2.6/4

Overall score

69% (8.3/12)

Notes

Potential re-establishment as grass pitch hub to drive participation growth in: junior, senior and women and girls football and among people from lower socio-economic groups.

Project Focus

Adult female; Adult male; Youth female; Youth male

12

Worthen Juniors - Lea Cross Pitches

Location

LEA CROSS PITCHES LEA CROSS, SHREWSBURY, , SY5 8HR

Facilities
  • New Changing Pavilion (1)
  • Natural grass pitch improvements (5)
Owner

Other

Deliverability score

Medium (2/4)

NFFS outcome score

3.0/4

Overall score

67% (8.0/12)

Project Focus

Mini-soccer; Youth female; Youth male

13

North West Shropshire 3G FTP

Location

Location details: TBC

Facilities
  • New 11v11 Floodlit 3G FTP (1)
Owner

Not known

Deliverability score

Medium (2/4)

NFFS outcome score

3.0/4

Overall score

67% (8.0/12)

Notes

Potential demand / usage expressed by FC Oswestry, St Martins School. Relative lack of access to 3G provision in NW Shropshire. The facility would accommodate potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups.

Project Focus

Adult male; Mini-soccer; Small-sided recreational; Small-sided teams and leagues; Youth female; Youth male

16

Bridgnorth 3G FTP

Location

Location details: Bridgnorth

Facilities
  • New 11v11 Floodlit 3G FTP (1)
Owner

Not known

Deliverability score

Medium (2/4)

NFFS outcome score

3.0/4

Overall score

67% (8.0/12)

Notes

Potential demand / usage identified by the County FA. Relative lack of access to 3G provision in Bridgnorth. The facility would accommodate potential participation growth in: junior, senior and women and girls football, over 50s participation, recreational football, disability football and among people from lower socio-economic groups.

Project Focus

Adult female; Adult male; Mini-soccer; Small-sided teams and leagues; Youth female; Youth male

A project's overall score provides an indication of its potential outcomes and deliverability only (weighted twice as much towards the outcomes score). It does not impact the likelihood or level of any potential investment.

Appendix B: Consultation List

09

Community Lead- Shrewsbury Town FC

Planning Policy & Strategy Officer - Shropshire County Council

Country Parks & Heritage Sites Manager - Shropshire County Council

Enablement Officer- Shropshire County Council

CEO - Energize Shropshire, Telford & Wrekin

CEO - Age UK (Shropshire , Telford & Wrekin)

Town Clerk - Market Drayton Town Council

Partnership Manager - Shropshire Community Leisure Trust

Manager – London Road Sports Centre Shrewsbury College

Outdoor Recreation & Asset Manager- Shrewsbury Town Council

Sports Duty Officer - Thomas Adams School, Wem

Business Manager - Sir John Talbot’s School Whitchurch

Town Clerk - Whitchurch Town Council

Senior Community Enablement Officer- Shropshire Council

Business Director- South Shropshire Academy Trust, Church Stretton School

General Manager - Teme Leisure

Clerk - Bayston Hill Parish Council

Chair- Market Drayton Sports Association

Amenities & Services officer - Church Stretton Town Council

PE lead - Oswestry (Marches) School

Managing Director - Shifnall Town FC

Chairperson - Worthen Juniors FC

General Manager - St Martins FC

Share the full Shropshire plan