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Local Football Facility Plan Stoke-on-Trent

Introduction

01

This is the Local Football Facility Plan (LFFP) for Stoke-on-Trent. It was prepared by Knight, Kavanagh and Page (KKP) with support from local partners, including:

  • Stoke-on-Trent City Council
  • Staffordshire County FA
  • Football Foundation
  • Sport England
  • Stoke City FC
  • Port Vale FC
  • Sport Across Staffordshire and Stoke-on-Trent (SASSOT)

What is the goal?

Every local area in the Country will have a LFFP to enable investment in football facilities to be accurately targeted.

Who is behind this?

The Football Association, the Premier League and Sport England (on behalf of Government). This partnership finances the National Football Facility Strategy (NFFS) and commissions the Football Foundation to deliver it.

What is the purpose of this plan?

The national funding partners have significantly increased investment to accelerate efforts to deliver more and better football facilities for the grassroots game. The purpose of this plan is to identify the priority projects for potential investment in Stoke-on-Trent.

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Why invest in football facilities?

As the nation’s most popular team sport, football has the power to contribute positively to vital social outcomes and health priorities. To maximise this power, facilities have to be welcoming environments to attract first-time users and repeat visits, whether for informal, recreational or competitive football.

Research clearly and continually demonstrates the positive impact high-quality football facilities, in the right locations, can have on participation and enjoyment. Latent demand exists, but facility quantity and quality has to ‘step up’ if football is to reach out to everyone.

How are we going to do it?

£1.3billion has been spent by football and Government since 2000 to enhance existing football facilities and build new ones. However, more is needed if football and Government’s shared objectives for participation, individual well-being and community cohesion are to be achieved.

Nationally, direct investment will be increased – initially to £69 million per annum from football and Government (a 15% increase on recent years). Locally, the work has already started* - this LFFP will guide the allocation of 90% of national funds and forge stronger partnerships with local stakeholders to develop key sites. This, together with local match-funding will deliver over one billion pounds of investment into football facilities over the next 10-years.

What are the priorities for investment?

This LFFP, with guidance from local partners, has developed a list of high level projects for potential investment. Each is aligned to the investment priorities set out in the National Football Facilities Strategy, which include:

  • 1,000 new 3G football turf pitches (FTPs): in a mix of sizes and settings, dependent upon local needs. All aimed at enhancing the quality of the playing experience.
  • 20,000 improved natural-turf pitches: to help address drop-off due to a poor playing experience.
  • 1,000 new changing pavilions / clubhouses: all linked to priority sites.
  • Small-sided facilities: to grow the small-sided game for teams & leagues, recreational and informal play.

What outcomes will be achieved?

The priority projects for potential investment identified in this plan will help develop a sustainable network of quality facilities to drive participation across all parts of the game. Central to this are five key success factors: quality, inclusivity, sustainability, engagement and usage. Each identified project takes account of these factors.

How should this plan be used?

This LFFP will, in effect, be the go-to document for football facility investment in Stoke-on-Trent.

Whilst it identifies priority projects for potential investment, it does not guarantee the success of future funding applications. Each project must still follow an application process to show how it will deliver key participation outcomes, become a quality & sustainable facility and demonstrate suitable match-funding.

When each project is in a position to proceed, the Football Foundation will determine a suitable timeframe to submit a grant application and pre-application support will be provided by Staffordshire County FA and the Football Foundation.

Set a 10-Year vision to transform local football facilities
Identify priority projects to be delivered
Act as an investment portfolio for projects that require funding
Be updated up on a regular basis

How should this plan NOT be used?

A LFFP is an investment portfolio of priority projects for potential investment - it is not a detailed demand and supply analysis of all pitch provision in a local area. It cannot be used as a replacement for a Playing Pitch Strategy (PPS) and it will not be accepted as an evidence base for site change of use or disposal.

A LFFP will however build on available/existing local evidence and strategic plans and may adopt relevant actions from a PPS and/or complement these with additional investment priorities.

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Stoke-on-Trent

02

Local area

Stoke-on-Trent is located in the West Midlands region. The current population of the Authority (ONS 2017 Mid-Year Estimate) is 255,378. This is expected to rise to 268,632 by 2039.

44.7% of the Stoke-on-Trent population is within NS SEC classification 6-8 (lower socio-economic groups). This is above the national average (30.6%).

Stoke-on-Trent’s ethnic composition is primarily White (88.6%) and this is higher than the national average (85.4%).

The proportion of Stoke-on-Trent's population represented by the BAME community is 11.4%. This is below the national average (14.6%).

Stoke-on-Trent is a city and a unitary authority. It is made up of six main towns; Burslem, Hanley, Fenton, Longton, Stoke and Tunstall. The City is known for being home of the pottery industry in England as well as being one of the greenest cities in the Country.

Demographics

  • 255,378 Current population (2017)
  • 268,632 Projected population (2039)
  • 3rd most deprived out of 30 local authorities in the region
  • 18th most deprived out of 326 local authorities in England

Ethnicity data

  • Asian (7.41%)
  • Black (1.5%)
  • Mixed (1.8%)
  • Other (0.65%)
  • White (88.64%)
33%
30%
26%

% of people that are inactive

  • Stoke-on-Trent
  • Region
  • England

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Local partners

Local Authority

Stoke-on-Trent Council’s Core Spatial Strategy (2009) commits it to providing adequate provision for sport and recreation and leisure facilities, and that the accessibility of such facilities are enhanced and retained where they provide for community need. A Local Plan is currently being developed that will update its policies relating to sport and recreation.

The Council's Physical Activity Strategy (2018-2021) in partnership with local and national stakeholders sets out a vision of increasing participation in meaningful physical activity across the City including tackling inactivity in three target groups; over 55s', females and NS SEC 6-8.

The local authority has a Playing Pitch Strategy in place; this was adopted in 2017. The key findings and stated overarching priorities are to improve the quality of pitches and ancillary facilities, with reference made to the number of single pitch sites that are inefficient to maintain and manage. An increase in 3G FTPs is also required.

As part of this project, the Council has highlighted a need to rationalise its current stock of football pitches, noting that many of its sites are unused and unsustainable. It has an aspiration to create three hub sites to offset any loss of provision, with one in the North of the City, one in the Central area and one in the South. Any rationalisation would need to accord with Sport England's Playing Field Policy.

County Football Association

Stoke-on-Trent is covered by Staffordshire County FA which provides governance and development support to all aspects of local football including coaches, referees, volunteers, clubs and leagues; supporting football for all. The County FA has a designated facilities investment lead officer who works to ensure the right facilities are located in the right locations.

Football Foundation

The Regional Engagement Manager and Regional Technical Project Manager at the Football Foundation work collaboratively with the County FA to provide pre-application support to priority projects for potential investment.

Football Foundation Investment

13 Total grants
  • £5,491,347 Total project cost
  • £3,586,254 Total grant value
  • 13 Sites improved
  • 4 New 3G FTPs
  • 7 Changing rooms / pavilions
  • 30 Grass pitches improved

*See Football Foundation website for more information: http://www.footballfoundation.org.uk/impact/where-our-money-goes

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Sport England

Has a network of planning managers who have a statutory role in the planning system to protect playing fields and provide consultation responses to planning applications relating to sporting facilities . They also play a key role in strategic planning for sports facilities, providing advice and support to local authorities to assess need for facilities in their local area.

Professional Club Community Organisations (CCOs)

These continue to expand and enhance their range of community delivery, offering a variety of programmes and services to support local communities (sporting and non-sporting). Both the Stoke City FC and Port Vale FC foundations run a variety of health, education, engagement, football and sporting activities within the local area.

Local leisure operator

Stoke-on-Trent City Council manages its community sports facilities in-house. it manages the following facilities: Dimensions, Fenton Manor, New Horizons, Northwood Stadium, Stoke-on-Trent Gymnastics Centre and Wallace Sports and Education Centre. The Council is also responsible for the maintenance and management of its playing pitch stock and offers, as well as a community physical activity programme for local residents and support to local clubs and voluntary organisations.

Local consultation

This has taken place with a broad and diverse set of community groups in Stoke-on-Trent. 18 individuals (representing 13 local organisations) were consulted. These include:

  • Office of the Police & Crime Commissioner
  • Sport Across Staffordshire and Stoke-on-Trent (SASSOT)
  • Staffordshire University
  • Street Games
  • YMCA

(See Appendix B for full list of consultees)

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Local football

Clubs

There are over 91,000 community football teams in England, spread over an expansive network of clubs and leagues. Stoke-on-Trent has a total of 297 teams, which is higher than local areas of a similar size.

The FA is investing to support clubs both on and off the pitch which includes an aim to have a qualified FA coach with every youth team by 2020/21. In addition, it will support 1,000 clubs to create full player pathways from youth to adult teams and develop 150 community football hubs with male and female pathways, disability and recreational playing opportunities.

Over the last 10-years there has been a significant national increase in the number of large multi-team football clubs. In Stoke-on-Trent, nine clubs have more than 10 registered teams. The largest of these (based upon 2017-18 affiliation data) are:

  • Abbey Hulton United FC - 10 teams
  • Eastwood Hanley FC - 23 teams
  • Florence FC - 10 teams
  • Hanley Town FC - 14 teams
  • Milton United FC - 34 teams
  • ND FC - 16 teams
  • Stoke City FC - 23 teams
  • Stoke RTC FC - 11 teams

Affiliated Teams

297 Teams
  • 76 Adult male teams
  • 11 Adult female teams
  • 114 Youth male teams
  • 10 Youth female teams
  • 7 Disability teams
  • 79 Mini-soccer teams

*The FA Whole Game System - Season 2017/18

Leagues

Eight leagues operate in Stoke-on-Trent. They offer competitive opportunities for many different players, including women and girls, youth and adults.

Stoke-on-Trent's largest local leagues (2017-18) include:

  • Coors Sunday League
  • North Staffs Junior Youth League
  • North Staffs Youth League
  • Potteries Junior Youth League
  • Potteries & District Sunday League
  • Staffordshire Ability Counts League
  • Staffordshire County Senior League
  • Staffordshire Girls and Ladies League

The County FA reports that there is significant cross boundary migration in Stoke-on-Trent due to teams migrating inwards and outwards to the Newcastle-under-Lyme and Cheshire areas.

Disability football

There are 9.4million people in England with a long-standing limiting disability, illness or condition which equates to 18% of the population – almost one in five. Football playing opportunities should be flexible, inclusive and accessible for everyone, whatever their level of ability. This could entail inclusion in mainstream activity or teams / sessions specifically for people with a disability.

In Stoke-on-Trent there are seven football teams / sessions specifically for people with a disability. It is a priority of the County FA to grow this provision. For talented players the FA runs regional centres and England national squads.

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Women and girls

The FA has big ambitions for the female game and aims to double levels of participation by 2020. To achieve this requires a combined effort across four pathways: education, recreation, competition and talent.

Education environments have a huge impact on the first experience of football for young girls. This pathway can offer many opportunities for females of all ages to develop and grow a lifelong interest in football.

FA Wildcats girls football centres provide the first step on the recreational pathway, the programme provides girls aged 5-11 with regular opportunities to play football in a fun and engaging environment. Stoke-on-Trent has five FA Wildcats girls football centres and the priority is to grow this activity.

At 21, Stoke-on-Trent’s number of female teams is higher than local areas of a similar size. The County FA’s priority is to support existing clubs to grow and encourage more clubs to develop playing opportunities for females. The local girls league is the Staffordshire Girls and Ladies League and matches are played on a home and away and central venue basis. The league is expected to grow its provision in future years. The local adult female league is also the Staffordshire Girls and Ladies League and matches are played on a home and away basis and the league is expected to grow its provision in future years.

For talented players, the most local FA Regional Talent Club (RTC) is Stoke City Girls FC which is located in Stoke-on-Trent . Higher level talent pathway opportunities are also provided regionally and nationally by the FA, culminating in the England Women’s national squads. The most local Women’s Super League teams are Birmingham City, Manchester City, Everton and Liverpool football clubs, which provide player pathway opportunities for gifted and talented female players and a spectator interest for fans.

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Small-sided football

Many different types of small-sided football are played in England, from teams and leagues to recreational and informal. It is an established and important part of the modern game.

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Small-sided teams & leagues are organised and competitive activities; typically with players registered to clubs and affiliated to leagues and their County FAs. Examples include Futsal and local small-sided leagues running at venues such as sports halls, 3G FTPs or small-sided 3G centres.

Key local providers include:

  • Goals Soccer Centre (Excel Academy)
  • Leisure Leagues (Dimensions Leisure Centre)
  • Power Play (Sir Stanley Matthews Sport Centre)
  • Powerleague (Trentham Lakes)
  • Soccer Sixes (St Peters Academy)
  • Fenton Manor
  • Northwood Stadium

Futsal is an exciting, fast-paced, small sided team game that is widely played across the world. Typically it’s played on an indoor surface with hockey-sized goals and a size 4 football with reduced ball bounce. It is the FA’s aim to ensure Futsal is available across the country.

There are currently no futsal teams in Stoke-on-Trent. It is a priority for the County FA to grow Futsal for male, female, youth and adult players .

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Recreational football

Recreational football is played where facilities are typically booked and there might be someone to help organise. Examples include FA Just Play sessions, walking football and casual pitch hire for small-sided match play.

There are currently six FA Just Play Centres in Stoke-on-Trent. Walking football sessions are delivered by a range of community organisation such as Port Vale Foundation, Stoke City Community Trust and Stoke-on-Trent City Council. Walking football and Just Play are formats that the County FA has prioritised for further growth and development. Other local recreational football programmes include Mums Play Football, Man vs Fat, Potteries and District Sunday League 11v11 Flexi League and a flexi 11v11 league at Staffordshire University which are delivered by a range of organisations including Stoke-on-Trent City Council, Stoke City Community Trust, Staffordshire FA and local leagues.

Informal football

Informal football is played in local parks and green spaces – it is free, open access and often played spontaneously (normal clothing is worn). Common examples include a kick-about at a local park or on a multi-use games area (MUGA).

Currently, informal football in Stoke-on-Trent is played particularly in all parts of the City. Northwood Stadium, Dimensions Leisure Centre and Fenton Manor Leisure Centre are key site locations that are heavily used.

Summary

The key strengths of local football in Stoke-on-Trent include youth and adult male football and girls' and women's football provision and it is recommend that this is sustained and also encouraged to grow further. However, gaps in provision do exist, these include disability and futsal provision.

It is therefore recommended that the future football development priorities for Stoke-on-Trent are:

  1. Grow disability football
  2. Sustain and grow girls's and women's football
  3. Futsal development
  4. Sustain adult male participation
  5. Sustain male mini soccer and youth participation

The facilities required to assist this are now set out in the Assets and Opportunities section.

Additionally, each priority project that progresses to a funding application via the Football Foundation will produce a detailed ‘site development plan’ specifying all football development activity, usage and key partner engagement.

Assets and Opportunities

03

This section reviews existing football facility assets in Stoke-on-Trent. It identifies current issues and presents opportunities for improvements, including a list of priority projects for potential investment.

Local assets and opportunities have been reviewed inline with four investment priorities:

  1. 3G FTPs
  2. Improved grass pitches
  3. Changing room pavilions / clubhouses
  4. Small-sided facilities

To ensure a consistent and high quality approach, each local area has been reviewed applying a standard approach, supplemented by input from consultation with local partners and stakeholder organisations.

While each investment priority is reviewed individually, it is understood that they can be inter-reliant; account is, thus, taken of these potential connections.

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3G Football Turf Pitches (FTPs)

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Improved Grass Pitches

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Changing room pavilions / clubhouses

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Small-sided facilities

3G Football Turf pitches (FTPs)

04

3G FTPs are a high quality and indispensable part of modern football facilities; their impact cannot be underestimated. In recent years the industry has seen major innovations and improvements to artificial surfaces (and sports lighting). This has created playing surfaces that replicate a good standard natural turf pitch whilst significantly increasing levels of use (x20). All FTPs must have sports lighting to achieve this.

The high quality, consistent playing surface is the ideal environment to play the game and for young people to learn. With regular maintenance programmes, FTPs can be heavily used all year round with no decline in quality. They almost completely negate annoying fixture cancellations during winter months, helping football to be a key part of a regular physical activity habit.

High capacity levels offer a great opportunity to embrace all formats and engage all participants. A full-sized 3G caters for an average of 1,200 participants per week and is suitable for various location types. That means being fully inclusive to all sections of the community, with a particular focus on under-represented groups such as women and girls, people with a disability, BAME communities and people from lower socio-economic groups.

The way 3G FTPs are used is rapidly changing; current line-marking systems allow for match play across all formats of football (5v5, 7v7, 9v9 and 11v11). This enables significant levels of match-play to be transferred from grass to 3G.

The national ‘Mini Pitch’ programme delivers small 3G FTPs at primary school sites to provide a high quality introduction to football and get children more physically active. While mini pitches are reviewed in this section, they are not included in the demand and supply analysis for 3G FTPs.

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Assets and opportunities

FA data states that there are currently six 3G FTPs in Stoke-on-Trent; this is a shortfall of three pitches relative to assessed demand.

Existing 3G FTPs in Stoke-on-Trent are:

  • Dimensions Leisure Centre
  • Northwood Stadium
  • Sir Stanley Matthews Academy
  • Sir Stanley Matthews Sports Centre
  • St Peters Academy
  • The Discovery Academy

Additionally, there are currently three small-sided 3G FTP centres in Stoke-on-Trent:

  • Dimensions Leisure Centre
  • Goals Soccer Centre
  • Powerleague

Furthermore, there are six other sites containing a small-sided 3G FTP.

All six full size pitches are available for community use and all six are on the FA Register for 3G FTPs (meaning they are quality checked and can be used for football match play).

The geographical spread of existing facilities is uneven; the majority are located in the central part of the local area. There are provision gaps in the north and the south despite high levels of population and high levels of deprivation in these areas.

Local consultation reveals common issues with access to 3G FTPs, with many clubs stating that they cannot train at suitable sites due to capacity issues. It is recommended that this is addressed through alleviating shortfalls.

A new full size 3G FTP is currently being developed at St Thomas More Catholic Academy. This will reduce the overall shortfall to two 3G FTPs, one in the North and one in the South.

6 Current 3G FTPs
2 More 3G FTPs required
1 More small-sided 3G FTPs required

Priority projects

Five priority projects for potential investment have been identified. Undersupply was calculated using the FA 3G FTP demand and supply model. Each site was selected by local partners based on a rationale of good access, high population, geographical spread, success and quality of existing facilities, high levels of deprivation and high levels of lower social economic groups:

1 - Bradeley Football Centre: new 11v11 floodlit 3G FTP

  • Existing facilities: two adult and two youth grass pitches and changing rooms
  • Current users: three adult teams
  • Rationale: site is to be acquired by Port Vale FC Foundation for its community programme. Investment will support adult male, adult female, BAME, disability, IMD/lower social economic, mini-soccer, pro-club, small-sided recreational, small-sided teams and leagues, youth female and youth male participation

2 - Hub Site South: new 11v11 floodlit 3G FTP

  • Existing facilities: none
  • Current users: none
  • Rationale: with no other suitable sites identified in the South for a 3G FTP, linking provision to the development of a hub site in the area is considered the best solution, although the location is still to be determined. Investment will support adult male, adult female, BAME, disability, IMD/lower social economic, mini-soccer, small-sided recreational, small-sided teams and leagues, youth female and youth male participation

3 - Trubshaw Cross Playing Fields: new 9v9 floodlit 3G FTP

  • Existing facilities: two adult, four youth and three mini grass pitches and changing rooms
  • Current users: 47 teams, mostly from Bradwell FC and Wanderers Youth FC
  • Rationale: to satisfy training demand from existing clubs users. Investment will support adult male, adult female, mini-soccer, small-sided teams and leagues, youth female and youth male participation

4 - The Hardman Football Development Centre: refurbishment of existing 7v7 3G FTP

  • Existing facilities: three adult, three youth and four mini grass pitches, a 7v7 3G FTP and changing rooms
  • Current users: 41 teams, mostly from Milton United Juniors FC
  • Rationale: current 3G FTP has reached the end of its lifespan. Investment will support adult male, adult female, mini-soccer, small-sided teams and leagues, youth female and youth male participation

5 - YMCA (North Staffordshire): refurbishment of existing 7v7 3G FTP

  • Existing facilities: a 7v7 3G FTP
  • Current users: YMCA, Street Games, Stoke City FC and Port Vale FC
  • Rationale: existing 3G FTP is of a shape not conducive for football activity so would benefit from a re-configuration. Investment will support BAME, disability, IMD/lower social economic groups, pro-club, small-sided informal and small-sided recreational participation

3G Football Turf Pitches

Pitchfinder

Improved Grass Pitches

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Playing fields are one of the most important resources for sport in England. All football players should have the opportunity to play on good quality grass pitches. However, FA data shows that 63% of pitches in England are poor / low standard and 1 in 6 games are cancelled. As such, poor pitch quality is consistently cited as the number one issue for players.

The priority is, therefore, to sustainably improve grass pitch quality across all main pitch owners (local authorities, education establishments and clubs). However, the level of maintenance required to obtain good quality standards is regularly affected by restricted budgets and limited knowledge/ training. Compaction and grass coverage are two key causes of poor quality pitches. Both are commonly treated via a maintenance driven solution (and do not necessarily require costly drainage schemes).

Playing fields are also valuable resources for informal play and open-access sites are encouraged but, for many, problems such as dog fouling and vandalism mean that they need to be protected with mitigation measures such as fencing.

In many local areas the key challenge is to create a sustainable approach to provide good quality football pitches for the long-term. Many local authorities (78%) intend to increase pitch hire fees in the future. However, many players (63%) believe facilities are already expensive and some (16%) believe prices are prohibitive. A sustainable solution should, therefore, carefully balance pitch quality and affordability.

While the education sector (37%) and local authorities (32%) are still the principal asset owners of grass pitches, clubs / leagues own or maintain an increasing share (currently 25%). Assets and opportunities have been considered across each sector.

Although large (3+ pitch) strategic sites are important and make up much of the project list within the LFFPs, this does not mean that other club, league and community/voluntary sites are not important or eligible for funding. These sites are key to the Football Foundation's Grass Pitch Programme to deliver 20,000 good quality pitches.

For more information click here.

PitchPower

The PitchPower app is the gateway to any grass pitch improvement funding. It is the tool that will allow clubs and organisations to complete pitch inspections and access funds.

If you haven't signed up and completed a PitchPower pitch inspection, you will need to do this before you can apply for the Grass Pitch Maintenance Fund.

Learn more by clicking here.

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Assets and opportunities

PPS Data indicates that there are currently 13 grass pitch sites in Stoke-on-Trent with three or more full-size pitch equivalents containing 61 grass pitches. Of these, none are considered to have good quality pitches, 12 are of standard quality and one is poor quality.

Local consultation shows common issues with poor quality, particularly in relation to drainage and the open access nature of many sites that are prone to vandalism and dog fouling. Furthermore, many one and two pitch sites operated by the Council are unused, resulting in an unsustainable maintenance regime.

The underlying geology of pitches in Stoke-on-Trent must also be considered (clay-based). This has long standing capital and revenue implications and means a higher standard of maintenance and drainage is required to ensure adequate quality pitches when compared to other local authorities nationally.

13 Key grass pitch sites
8 Sites prioritised for improvement
14 Full-sized pitch equivalents at these sites

Priority projects

Eight priority projects for potential investment have been identified. Two of the sites have three or more full-size pitch equivalents of poor/standard quality, with pitch quality rating evidence by the PPS and qualified by local partners. Three of the remaining sites are the proposed hubs that the Council wants to develop, whilst the other sites have less than three full-size pitch equivalents but are considered to be strategically important due to how well utilised they are or due to the level of football that is accommodated.

1 - Bradeley Football Centre - works to natural grass pitches

  • Existing facilities: two adult and two youth grass pitches and changing rooms
  • Current users: three adult teams
  • Rationale: the two youth pitches are currently not maintained and are therefore poor quality. Investment will support adult male, adult female, BAME, disability, IMD/lower social economic, mini-soccer, pro-club, small-sided recreational, small-sided teams and leagues, youth female and youth male participation

2 - Hub Site South: works to natural grass pitches

  • Existing facilities: none
  • Current users: none
  • Rationale: when a location is decided upon, the grass pitches should be a good quality in order to attract sufficient demand. Investment will support adult male, adult female, BAME, disability, IMD/lower social economic, mini-soccer, small-sided recreational, small-sided teams and leagues, youth female and youth male participation

6 - Bucknall Park: works to natural grass pitches

  • Existing facilities: two adult grass pitches
  • Current users: three adult teams
  • Rationale: current pitches are poor quality. Investment will support adult male, adult female, youth female and youth male participation

7 - Fenton Park: works to natural grass pitches

  • Existing facilities: four adult grass pitches and changing rooms
  • Current users: two adult teams
  • Rationale: current pitches suffer from drainage issues, with only two marked out recently. Investment will support adult male, adult female, BAME, IMD/lower social economic and small-sided informal participation

8 - Foley Football Club (Whitcombe Drive): works to natural grass pitches

  • Existing facilities: two adult grass pitches and changing rooms
  • Current users: four teams from Foley Meir FC
  • Rationale: one of the pitches is poor quality in an area of high deprivation. Investment will support adult male, adult female, youth female and youth male participation

9 - Hanley Town Football Club: works to natural grass pitches

  • Existing facilities: two adult, one youth and one mini grass pitch and changing rooms
  • Current users: 15 teams, mostly from Hanley Town FC
  • Rationale: one of the pitches is poor quality due to severe drainage issues, with the Club playing at a high level. Investment will support adult male and youth male participation

20 - Hub Site North: works to natural grass pitches

  • Existing facilities: none
  • Current users: none
  • Rationale: when a location is decided upon, the grass pitches should be a good quality in order to attract sufficient demand. Investment will support adult male, adult female, BAME, disability, IMD/lower social economic, mini-soccer, small-sided recreational, small-sided teams and leagues, youth female and youth male participation

21 - Hub Site Central: works to natural grass pitches

  • Existing facilities: none
  • Current users: none
  • Rationale: when a location is decided upon, the grass pitches should be a good quality in order to attract sufficient demand. Investment will support adult male, adult female, BAME, disability, IMD/lower social economic, mini-soccer, small-sided recreational, small-sided teams and leagues, youth female and youth male participation

Improved grass pitches

Pitchfinder

Changing room pavilions / clubhouses

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These can provide a number of different benefits. While the primary function is normally the provision of changing rooms to accommodate match-play and training (for players and officials), there can be equal value in facilities such as community and education rooms, catering facilities and spectator toilets.

Each project will take a progressive approach to pavilions and clubhouses (beyond the provision of changing rooms) and be open to new opportunities to engage the whole community. That means, creating environments that are welcoming to players, spectators, volunteers, officials and all sections of the community.

Such assets should support other investment priorities (e.g. 3G FTPs and grass pitches) and be located at sites that will have the greatest impact on local communities. To ensure this, focus is given to sites with three or more full-size pitch equivalents. However, as pitch quality is the number one priority for players this is prioritised before investment in changing room pavilions /clubhouses.

Clearly, facilities need to be well managed and maintained to keep them in a good state of repair. Consideration will be given to reviewing the best operator solution for key sites and the installation of revenue generating features such as catering facilities and community rooms. To achieve this, business plan support will be given to each priority project as it progresses to an application to the Football Foundation.

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Assets and opportunities

Of the 13 key sites with three or more full-size pitch equivalents in Stoke-on-Trent, nine have suitable changing room pavilions/clubhouses, three have facilities that need improvement/ replacement and one has limited facilities and requires a new changing pavilion.

9 key sites have suitable changing rooms/pavillions/clubhouses
3 require improvement/replacement
1 has no facilities and requires new builds

Priority projects

11 priority projects for potential investment have been identified. This includes four sites with three or more full-size pitch equivalents, four sites with less than three or more full-size pitch equivalent but that are seen as strategically important and the three proposed hub sites. The latter are likely to require refurbished or new changing pavilions, depending on what sites are selected for development.

1 - Bradeley Football Centre - refurbish changing pavilion

  • Existing facilities: two adult and two youth grass pitches and changing rooms
  • Current users: three adult teams
  • Rationale: currently poor quality and in need of improvement to satisfy grass pitch improvements and 3G FTP development. Investment will support adult male, adult female, BAME, disability, IMD/lower social economic, mini-soccer, pro-club, small-sided recreational, small-sided teams and leagues, youth female and youth male participation

2 - Hub Site South: refurbish changing pavilion

  • Existing facilities: none
  • Current users: none
  • Rationale: when a location is decided upon, the changing pavilion should be a good quality in order to attract sufficient demand. Investment will support adult male, adult female, BAME, disability, IMD/lower social economic, mini-soccer, small-sided recreational, small-sided teams and leagues, youth female and youth male participation

3 - Trubshaw Cross Playing Fields: refurbish changing pavilion

  • Existing facilities: two adult, four youth and three mini grass pitches and changing rooms
  • Current users: 47 teams, mostly from Bradwell FC and Wanderers Youth FC
  • Rationale: current changing provision is poor quality. Investment will support adult male, adult female, mini-soccer, small-sided teams and leagues, youth female and youth male participation

8 - Foley Football Club (Whitcombe Drive): refurbish changing pavilion

  • Existing facilities: two adult grass pitches and changing rooms
  • Current users: four teams from Foley Meir FC
  • Rationale: Current changing facilities are poor quality. Investment will support adult male, adult female, youth female and youth male participation

10 - Sprinkbank Sports Ground: refurbish changing pavilion

  • Existing facilities: two adult grass pitches and changing rooms
  • Current users: two adult teams
  • Rationale: current changing facilities are poor quality and should be aligned to recent grass pitch improvements. Investment will support adult male, adult female, youth female and youth male participation

11 - Abbey Hulton United Football Club: new changing pavilion

  • Existing facilities: one adult and one mini grass pitch and a small-sided sand based AGP
  • Current users: eight teams from Abbey Hulton FC
  • Rationale: current changing facilities are poor quality and not ideally placed. Investment will support adult male, adult female, mini-soccer, youth female and youth male participation

12 - Eastwood Hanley Football Club (Trentmill Road) - refurbish changing pavilion

  • Existing facilities: two adult, three youth and three mini grass pitches and changing facilities
  • Current users: 22 teams from Eastwood Hanley FC
  • Rationale: current changing facilities are poor quality and require bringing up to Step 7 standard. Investment will support adult male, youth male and mini-soccer participation

13 - Sir Stanley Matthews Sports Centre - new changing pavilion

  • Existing facilities: two adult, two youth and one mini grass pitch, a 11v11 3G FTP and changing rooms
  • Current users: 14 teams made up of six from Staffordshire University and eight from the community
  • Rationale: current changing facilities are predominately for the indoor facilities onsite. Investment will support adult male, adult female, disability, mini-soccer, small-sided recreational, small-sided teams and leagues, youth female and youth male participation

19 - Stoke City Football Club Academy Dome: new changing pavilion

  • Existing facilities: indoor 9v9 3G FTP
  • Current users: Stoke City FC
  • Rationale: currently serviced by temporary changing rooms. Investment will support adult male, adult female, disability, mini-soccer, pro-club, small-sided teams and leagues, youth female and youth male participation

20 - Hub Site North: refurbish changing pavilion

  • Existing facilities: none
  • Current users: none
  • Rationale: when a location is decided upon, the changing pavilion should be a good quality in order to attract sufficient demand. Investment will support adult male, adult female, BAME, disability, IMD/lower social economic, mini-soccer, small-sided recreational, small-sided teams and leagues, youth female and youth male participation

21 - Hub Site Central: refurbish changing pavilion

  • Existing facilities: none
  • Current users: none
  • Rationale: when a location is decided upon, the changing pavilion should be a good quality in order to attract sufficient demand. Investment will support adult male, adult female, BAME, disability, IMD/lower social economic, mini-soccer, small-sided recreational, small-sided teams and leagues, youth female and youth male participation

In addition, another site has been included within this section as it is considered to have inadequate car parking, with an extension required. For sites to be sustainable, adequate car parking is seen as imperative.

23 - Kidsgrove Athletic FC Development Centre: other (car park extension)

  • Existing facilities: three adult and two youth pitches
  • Current users: Kidsgrove Athletic FC
  • Rationale: car park requires extending due to traffic into the site on match days. Investment will support IMD/lower social economic, mini-soccer, youth female and youth male participation

Changing room pavilions / clubhouses

Pitchfinder

Small-sided facilities

07

Good facilities are important to all small-sided football players, but it is important to understand the different formats of the small-sided game and the various facility types they relate to.

Research suggests that small-sided players in teams & leagues, and in recreational sessions, prefer a 3G surface type because it replicates a good standard natural turf pitch. These facilities have already been covered in the 3G FTP section of this LFFP.

Indoor environments currently accommodate 20% of football participation and are also popular with players in teams & leagues and recreational sessions . Indoor sports halls are most popular, along with some community halls and indoor 3G centres. Environments need to be engaging, have clear line-marking and the correct size goalposts.

Informal players require facilities that are open and free to access as this enables play opportunities that are often spontaneous. In these circumstances multi-use games areas (MUGAs) can be effective in areas of high urban population and limited green space. Such facilities can be modern, bright, creative and engaging. While this plan will identify suitable locations for such facilities, the design and specifics of the facility type can be agreed at a later stage with Football Foundation staff when projects are ready to progress to pre-application stage.

Parks and open green spaces are also important to informal play and require goalposts and zones that are free from litter and dog fouling.

SS Facilities 1.png
SS Facilities 2.png

Priority projects

1 Better Indoor space
6 MUGAs
0 Better parks / open green spaces

Indoor

Local consultation reveals there is one indoor facility that requires development to develop small-sided football:

Stoke City Football Club Academy Dome: new indoor football facility

  • Existing facilities: indoor 9v9 3G FTP
  • Current users: Stoke City FC
  • Rationale: the Club has an aspiration to develop an indoor futsal facility to run its programme from and for the wider community. Investment will support adult male, adult female, disability, mini-soccer, pro-club, small-sided teams and leagues, youth female and youth male participation

Indoor spaces

Pitchfinder

Multi-use Games Areas (MUGAs)

Six potential opportunities for MUGA’s have been identified. In each case, the rationale is based on the site being in an area of high urban population , limited green space , high levels of deprivation, high levels of lower social economic groups and corresponding high local demand for informal football:

Fenton Park: small-sided informal (MUGA)

  • Existing facilities: four adult grass pitches and changing rooms
  • Current users: two adult teams
  • Rationale: identified as a site used heavily for informal activity. Investment will support adult male, adult female, BAME, IMD/lower social economic and small-sided informal participation

Burslem Park: small-sided informal (MUGA)

  • Existing facilities: none
  • Current users: informal
  • Rationale: identified as a site used for informal activity. Investment will support BAME, IMD/lower social economic, small-sided informal and small-sided recreational participation

Cobridge Park: small-sided informal (MUGA)

  • Existing facilities: none
  • Current users: informal
  • Rationale: identified as a site used for informal activity in an area of high deprivation. Investment will support BAME, IMD/lower social economic, small-sided informal and small-sided recreational participation

Middleport Park: small-sided informal (MUGA)

  • Existing facilities: MUGA
  • Current users: informal
  • Rationale: Current MUGA is well used but is poor quality. Investment will support BAME, IMD/lower social economic, small-sided informal and small-sided recreational participation

Stansmore Road: small-sided informal (MUGA)

  • Existing facilities: MUGA
  • Current users: informal
  • Rationale: Current MUGA is well used but is poor quality in an area of high deprivation. Investment will support BAME, IMD/lower social economic, small-sided informal and small-sided recreational participation

The Yard (Meir): small-sided informal (MUGA)

  • Existing facilities: none
  • Current users: informal, Street Games and Stoke City FC
  • Rationale: A well used site in an area high deprivation, with no current dedicated facilities. Investment will support BAME, IMD/lower social economic, small-sided informal and small-sided recreational participation

Parks and open green spaces

Following local consultation, no locations have been identified to support small-sided informal football.

Small sided facilities

Pitchfinder

Appendix A: Priority Project List

08

This list compiles all of the priority projects for potential investment. Each project has been scored against two principle factors: deliverability and outcomes (quality, inclusivity, sustainability, engagement and usage).

The list will be used flexibly; a projects ‘rating’ does not determine the exact order that it will progress to a funding application to the Football Foundation as we understand there are many factors that influence this. The process for moving a project from this list and into the ‘pre-application stage’ will be managed by the Football Foundation.

1

Bradeley Football Centre

Location

Bradeley Football Centre Chell Heath Road, Stoke-on-Trent, , ST6 7NN

Facilities
  • Refurbish Changing Pavilion (1)
  • Natural grass pitch improvements (2)
  • New 11v11 Floodlit 3G FTP (1)
Owner

Other

Deliverability score

High (3/4)

NFFS outcome score

4.0/4

Overall score

92% (11.0/12)

Project Focus

Adult female; Adult male; BAME; Disability; IMD / lower social economic groups; Mini-soccer; Pro-club; Small-sided recreational; Small-sided teams and leagues; Youth female; Youth male

20

The Yard (Meir)

Location

The Yard Forest Road, Stoke-on-Trent, , ST3 7BY

Facilities
  • Small sided informal (MUGA) (1)
Owner

Not known

Deliverability score

High (3/4)

NFFS outcome score

3.6/4

Overall score

85% (10.1/12)

Project Focus

BAME; IMD / lower social economic groups; Small-sided informal; Small-sided recreational

5

YMCA (North Staffordshire)

Location

YMCA (NORTH STAFFORDSHIRE) EDINBURGH HOUSE HARDING ROAD, STOKE-ON-TRENT, , ST1 3AE

Facilities
  • Refurbish existing 7v7 3G FTP (1)
Owner

Other

Deliverability score

High (3/4)

NFFS outcome score

3.5/4

Overall score

83% (9.9/12)

Project Focus

BAME; Disability; IMD / lower social economic groups; Pro-club; Small-sided informal; Small-sided recreational

8

Fenton Park

Location

FENTON PARK Victoria Road, Stoke-on-Trent, , ST4 2HQ

Facilities
  • Small sided informal (MUGA) (1)
  • Natural grass pitch improvements (4)
Owner

Local Authority

Deliverability score

High (3/4)

NFFS outcome score

3.3/4

Overall score

80% (9.6/12)

Project Focus

Adult female; Adult male; BAME; IMD / lower social economic groups; Small-sided informal

15

Sir Stanley Matthews Sports Centre

Location

SIR STANLEY MATTHEWS SPORTS CENTRE BRINDLEY BUILDINGS LEEK ROAD, STOKE-ON-TRENT, , ST4 2DF

Facilities
  • New Changing Pavilion (1)
Owner

Education

Deliverability score

Medium (2/4)

NFFS outcome score

3.4/4

Overall score

74% (8.8/12)

Project Focus

Adult female; Adult male; Disability; Mini-soccer; Small-sided recreational; Small-sided teams and leagues; Youth female; Youth male

21

Stoke City FC Academy Dome

Location

STOKE CITY FC ACADEMY DOME Trentham Lakes North, Dennis Viollet Avenue, Stoke-on-Trent, , ST4 4TN

Facilities
  • New Indoor Football Facility (1)
  • New Changing Pavilion (1)
Owner

Pro club

Deliverability score

Medium (2/4)

NFFS outcome score

3.4/4

Overall score

74% (8.8/12)

Project Focus

Adult female; Adult male; Disability; Mini-soccer; Pro-club; Small-sided teams and leagues; Youth female; Youth male

19

Stansmore Road

Location

Stansmore Road Stansmore Road, Stoke-on-Trent, , ST3 6LZ

Facilities
  • Small sided informal (MUGA) (1)
Owner

Local Authority

Deliverability score

Medium (2/4)

NFFS outcome score

3.4/4

Overall score

73% (8.7/12)

Project Focus

BAME; IMD / lower social economic groups; Small-sided informal; Small-sided recreational

13

Abbey Hulton United Football Club

Location

ABBEY HULTON UTD Birches Head Road, Stoke-on-Trent, , ST2 8DD

Facilities
  • New Changing Pavilion (1)
Owner

Football club

Deliverability score

High (3/4)

NFFS outcome score

2.7/4

Overall score

70% (8.4/12)

Project Focus

Adult female; Adult male; Mini-soccer; Youth female; Youth male

24

Hub Site Central

Location

Location details: Hub Site Central

Facilities
  • Natural grass pitch improvements (1)
  • Refurbish Changing Pavilion (1)
Owner

Local Authority

Deliverability score

Low (1/4)

NFFS outcome score

3.7/4

Overall score

69% (8.3/12)

Project Focus

Adult female; Adult male; BAME; Disability; IMD / lower social economic groups; Mini-soccer; Youth female; Youth male

4

The Hardman Football Development Centre

Location

THE HARDMAN FOOTBALL DEVELOPMENT CENTRE Millrise Road, Stoke-on-Trent, , ST2 7DN

Facilities
  • Refurbish existing 7v7 3G FTP (1)
Owner

Other

Deliverability score

High (3/4)

NFFS outcome score

2.6/4

Overall score

69% (8.3/12)

Project Focus

Adult female; Adult male; Mini-soccer; Small-sided teams and leagues; Youth female; Youth male

10

Hanley Town Football Club

Location

HANLEY TOWN Abbey Lane, Bucknall, Stoke-on-Trent, , ST2 8AJ

Facilities
  • Natural grass pitch improvements (3)
Owner

Football club

Deliverability score

High (3/4)

NFFS outcome score

2.6/4

Overall score

69% (8.3/12)

Project Focus

Adult male; Youth male

17

Cobridge Park

Location

Cobridge Park Cobridge Road, Stoke-on-Trent, , ST1 5JL

Facilities
  • Small sided informal (MUGA) (1)
Owner

Local Authority

Deliverability score

Medium (2/4)

NFFS outcome score

3.1/4

Overall score

69% (8.3/12)

Project Focus

BAME; IMD / lower social economic groups; Small-sided informal; Small-sided recreational

18

Middleport Park

Location

Middleport Park Milvale Street, Stoke-on-Trent, , ST6 3NT

Facilities
  • Small sided informal (MUGA) (1)
Owner

Local Authority

Deliverability score

Medium (2/4)

NFFS outcome score

3.1/4

Overall score

69% (8.3/12)

Project Focus

BAME; IMD / lower social economic groups; Small-sided informal; Small-sided recreational

3

Trubshaw Cross Playing Fields

Location

TRUBSHAW CROSS PLAYING FIELDS Westport Road, Stoke-on-Trent, , ST6 4LF

Facilities
  • Refurbish Changing Pavilion (1)
  • New 9v9 Floodlit 3G FTP (1)
Owner

Other

Deliverability score

Medium (2/4)

NFFS outcome score

3.1/4

Overall score

68% (8.1/12)

Project Focus

Adult female; Adult male; Mini-soccer; Small-sided teams and leagues; Youth female; Youth male

26

Kidsgrove Athletic FC Development Centre

Location

KIDSGROVE ATHLETIC FC DEVELOPMENT CENTRE Bull Lane, Brindley Ford, Stoke-on-Trent, , ST8 7QL

Facilities
  • Other (1)
Owner

Football club

Deliverability score

High (3/4)

NFFS outcome score

2.5/4

Overall score

67% (8.1/12)

Project Focus

IMD / lower social economic groups; Mini-soccer; Youth female; Youth male

6

Bucknall Park

Location

BUCKNALL PARK Northfleet Street, Stoke-on-Trent, , ST2 8AA

Facilities
  • Natural grass pitch improvements (2)
Owner

Local Authority

Deliverability score

High (3/4)

NFFS outcome score

2.4/4

Overall score

65% (7.8/12)

Project Focus

Adult female; Adult male; Youth female; Youth male

9

Foley Football Club (Whitcombe Playing Fields)

Location

WHITCOMBE PLAYING FIELDS FOLEY FOOTBALL CLUB WHITCOMBE ROAD, WESTON COYNEY, STOKE-ON-TRENT, , ST3 6AU

Facilities
  • Refurbish Changing Pavilion (1)
  • Natural grass pitch improvements (2)
Owner

Football club

Deliverability score

High (3/4)

NFFS outcome score

2.4/4

Overall score

65% (7.8/12)

Project Focus

Adult female; Adult male; Youth female; Youth male

11

Sprinkbank Sports Ground

Location

SPRINKBANK SPORTS GROUND High Lane, Stoke-on-Trent, , ST6 6HG

Facilities
  • Refurbish Changing Pavilion (1)
Owner

Local Authority

Deliverability score

High (3/4)

NFFS outcome score

2.4/4

Overall score

65% (7.8/12)

Project Focus

Adult female; Adult male; Youth female; Youth male

14

Eastwood Hanley Football Club (Trentmill Road)

Location

EASTWOOD HANLEY FC UNIT 1 VENN PLACE, STOKE-ON-TRENT, , ST1 3HP

Facilities
  • Refurbish Changing Pavilion (1)
Owner

Football club

Deliverability score

High (3/4)

NFFS outcome score

2.4/4

Overall score

65% (7.8/12)

Project Focus

Adult male; Mini-soccer; Youth male

2

Hub Site South

Location

Location details: Hub Site South

Facilities
  • Refurbish Changing Pavilion (1)
  • Natural grass pitch improvements (1)
  • New 11v11 Floodlit 3G FTP (1)
Owner

Local Authority

Deliverability score

Low (1/4)

NFFS outcome score

3.3/4

Overall score

63% (7.6/12)

Project Focus

Adult female; Adult male; BAME; Disability; IMD / lower social economic groups; Mini-soccer; Small-sided recreational; Small-sided teams and leagues; Youth female; Youth male

23

Hub Site North

Location

Location details: Hub Site North

Facilities
  • Natural grass pitch improvements (1)
  • Refurbish Changing Pavilion (1)
Owner

Local Authority

Deliverability score

Low (1/4)

NFFS outcome score

3.3/4

Overall score

63% (7.6/12)

Project Focus

Adult female; Adult male; BAME; Disability; IMD / lower social economic groups; Mini-soccer; Youth female; Youth male

16

Burslem Park

Location

BURSLEM PARK Moorland Road, Stoke-on-Trent, , ST6 1EA

Facilities
  • Small sided informal (MUGA) (1)
  • Small sided informal (Park) (1)
Owner

Local Authority

Deliverability score

Medium (2/4)

NFFS outcome score

2.8/4

Overall score

63% (7.5/12)

Project Focus

BAME; IMD / lower social economic groups; Small-sided informal; Small-sided recreational

A project's overall score provides an indication of its potential outcomes and deliverability only (weighted twice as much towards the outcomes score). It does not impact the likelihood or level of any potential investment.

Appendix B: Consultation List

09

  • Development Lead - Stoke-on-Trent Council
  • Health & Leisure Strategic Manager - Stoke-on-Trent Council
  • Health & Leisure Transformation Manager - Stoke-on-Trent Council
  • Senior Planning Officer - Stoke-on-Trent Council
  • Street Games Coordinator - Stoke-on-Trent Council
  • Head of Strategy & Investment - Staffordshire County FA
  • Foundation Manager - Port Vale FC
  • Head of Community Programme - Stoke City FC
  • Facilities Lead - SASSOT
  • School Sports Coordinator - SASSOT
  • Sports Centre Manager - YMCA
  • Head of Sport - Staffordshire University
  • Programme Lead - Office of the Police and Crime Commissioner
  • Secretary - Abbey Hulton FC
  • Secretary - Blythe Bridge Junior FC
  • Chairperson - Hanley Town FC
  • Secretary - Stoke City Girls FC
  • Secretary - Stoke City Ladies FC

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